The Blue Stiletto

The Blue Stiletto by Mark Bunyan

Yesterday’s Blonde’s favourable review in Time Out led to interest by New American Library in the USA. This was short-lived when the book arrived and my publisher was told “It’s not thick enough. We only publish thick books.”

On this basis, we decided that my next opus should be more sizeable and The Blue Stiletto, a comedy thriller set on Key West in the late 1980s, was about four times the size of Yesterday’s Blonde.

Finding a publisher

Unfortunately, by the time I’d finished it and my publisher had edited it - he’d gone bust. He had a few contacts in other publishing houses but the book had no success with either. At one, in London, the receptionist rejected the book before I had the chance to talk to anyone. The other, in New York, didn’t reply to phone calls, letters or, latterly, emails. By 1995, Andrew and I were online…

First ever email serial

After a year or so of my sitting on the manuscript, Andrew decided that we should try to sell it as the first ever email serial. Setting this up was not easy - there were almost no facilities for taking money over the ‘net and banks were very, very wary.

Nonetheless, in April 1998, The Blue Stiletto was the first ever book that you could buy as an email serial, a new episode to drop into your inbox every day for 127 days. It had subscribers across Europe.

Five or so years later, Stephen King did exactly the same thing and everyone said what a brilliant idea he’d had.

Sadly, it’s not a brilliant idea, even if your book is a Stephen King page-turner. With serials in previous media, from Dickens in magazines to Armistead Maupin and Alasdair McCall Smith in newspapers, there’s an urgency to reading the episode. If you don’t read today’s episode in a newspaper, it won’t be there tomorrow. Email however will be there tomorrow if you don’t get round to it today. And the day after that there’ll be three episodes you’ve not gotten around to and eventually an entire book.

But you can now buy The Blue Stiletto for Kindle from Amazon.

Buy The Blue Stiletto on Amazon.co.uk